AMD’s RX 7600 XT Graphics Card Struggles to Sell, Falling Behind Nvidia’s RTX 4070 Ti Super
Early Sales Data Shows Lack of Enthusiasm Among PC Gamers for AMD's New RX 7600 XT Graphics Card
Gamers are not purchasing AMD’s RX 7600 XT, but there’s a twist.
Image Source: Jacob Roach / ENBLE
AMD’s new RX 7600 XT graphics card seems to have hit a stumbling block in terms of sales, as reported by 3DCenter. Launched alongside Nvidia’s RTX 4070 Ti Super, AMD’s graphics card pales in comparison to its rival, with the latter selling nearly 10 times more units in a German retailer’s sampling. These figures may not tell the whole story, however, as the data comes from the German hardware retailer Mindfactory, which counts sales only 12 to 14 hours after release. It is worth noting that weaker GPUs like the RTX 4060 and RX 7600 sell far less than their more powerful counterparts, suggesting a possible bias towards high-end graphics cards among the retailer’s customer base.
Nvidia usually outsells AMD in terms of overall sales, but this data paints a different picture. According to the numbers, AMD’s RX 7800 XT, one of the year’s top-reviewed graphics cards (read our RX 7800 XT review), sold around 400 units in the short period after its release. By comparison, Nvidia’s competing RTX 4070 only managed to move just over 300 units.
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While this data is obtained from a single retailer and leans towards higher-end GPUs, it makes sense that the RX 7600 XT may not be performing well in terms of sales. As detailed in our RX 7600 XT review, the card offers minimal performance gains compared to the base RX 7600, but comes with a hefty 22% price increase.
Image Source: Jacob Roach / ENBLE
The main distinguishing feature of the RX 7600 XT is its unprecedented 16GB of VRAM, a rarity for a graphics card priced at $330. Unfortunately, this extra VRAM only proves beneficial in a handful of games that demand a disproportionate amount of VRAM, such as The Last of Us Part One. In most titles, the RX 7600 XT delivers virtually identical performance to the RX 7600, which is understandable considering both cards have the same core count.
As for Nvidia, the Mindfactory data indicates that the RTX 4070 Ti Super is selling considerably fewer units than its base RTX 4070 Ti counterpart, with approximately 30% less sales. This can likely be attributed to the awkward positioning of this GPU in relation to Nvidia’s upcoming RTX 4080 Super, as discussed in our RTX 4070 Ti Super review.
The latest generation of graphics cards from AMD and Nvidia aims to rectify the design flaws and shortcomings observed in the previous year’s offerings, whether in terms of specifications or pricing. Consequently, the lower overall sales figures may simply reflect the fact that PC gamers who intended to upgrade this generation have likely already acquired a new graphics card.
Frequently Asked Questions
Q: Will the RX 7600 XT’s poor sales affect its long-term availability? A: While low initial sales can impact product availability to some extent, it’s important to consider that this data is from one specific retailer and might not necessarily reflect the overall market demand for the RX 7600 XT. AMD is likely to evaluate the card’s performance in various markets and make corresponding adjustments to supply accordingly.
Q: Are there any notable differences between the RX 7600 XT and the base RX 7600? A: In terms of core count and overall performance, there are minimal differences between the RX 7600 XT and the base RX 7600. The main distinguishing factor is the RX 7600 XT’s inclusion of 16GB of VRAM, which offers a genuine advantage only in select VRAM-intensive games.
Q: How does the RTX 4070 Ti Super fit into Nvidia’s product lineup? A: The RTX 4070 Ti Super occupies an unusual position in Nvidia’s product lineup due to the impending release of the RTX 4080 Super. This may have impacted its sales figures, as consumers may be hesitant to invest in a new GPU that is likely to be overshadowed by the more powerful and advanced RTX 4080 Super.
Q: What can we expect in terms of future developments in graphics card technology? A: The graphics card market is continually evolving, and we can anticipate advancements in areas such as performance, power efficiency, and ray tracing capabilities. Both AMD and Nvidia are likely to introduce new models with improved features and better value propositions, ensuring that consumers have a wide range of options to choose from.
To delve deeper into the topic, here are some recommended articles for further reading:
- Here’s how AMD counters Nvidia’s big RTX Super launch
- Please, don’t buy an AMD GPU right now
- AMD’s new Ryzen 8040 CPUs aren’t all that new
- AMD’s new graphics card next month
- Buy RTX 4070 or wait for RTX 4070 Super?
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Note: All product images used in this article belong to their respective owners.
